All Spruced Up!

Role: Creative director and graphic designer
Year: 2024
Tools: Adobe Illustrator

“All Spruced Up!” identity and campaign to promote Spruce Grove City Centre Business Association. This project was a collaborative effort between The City of Spruce Grove and the Spruce Grove City Centre Business Association (CCBA) to enhance the digital presence of the CCBA and contribute to the revitalization of the City Centre. We developed the creative and copy, and executed the designs — from conception to completion!